Angus: What inspired you to enter the Mactac Bright Young things Competition on artsthread.com?
Linea: I read about the competition on Arts Thread and instinctively felt it was one for me. The mactac material seemed very interesting to work with as well as the competition being connected to the creative area of Hackney in London.
Also for me ArtsThread is a great way to try briefs - to be able to reach a new audience - and to get connected with brands, organizations and events.
Angus: How were you made aware of the competition?
Linea: The first time I got to know about Arts Thread was though my teachers emailing about another competition, but at that time I was very busy working with my graduation project in Stockholm, Sweden, and didn’t have the time to apply.
Later on, I was recommended to apply for the Bright Young things Take Hackney Competition, and I am very glad that I did!
Angus: Can you explain the background to your original design, which was entered for phase one of the competition?
Linea: My original design, Merge, was created through drawing with markers on a 150x350cm large white paper. I then photographed the drawing and digitalised it into a print. Merge is one out of six prints in a collection of called Human. All prints are inspired by humans, feelings, interactions and events. Each print has its own story.
Angus: How did you find the experience at the Box in Hackney for the phase two briefing (meeting the other designers, exploring the Mactac product etc)?
Linea: I found it very rewarding, emotional, and inspiring. Each finalist had such a strong visual voice and story. I felt that the judges had really found people that were unique. It was interesting to hear more about Hackney Walk, the community, Arts Thread, Mactac Europe, Avery Dennison and to try out Mactac Europe materials. The material was really amazing to work with: Really bright and really flexible!